Our endeavours have always created a buzz in the industry.
28 November, 2024
Thriwe, under the leadership of its Founder and CEO, Dhruv Verma, has emerged as a distinctive player in the loyalty program landscape, primarily due to its innovative approach toward engaging millennials and Gen Z consumers.
Thriwe empowers businesses to excel in customer retention, says brand Founder and CEO
29 October, 2024
At a time when capturing and retaining consumer attention has become increasingly difficult, long-term loyalty and brand affiliation are invaluable assets for companies that genuinely invest in service, quality, and loyalty.
28 October, 2024
The UAE's loyalty programme market experienced a compound annual growth rate (CAGR) of 11.8 per cent from 2019 to 2023, reaching $1.57 billion in 2024 with an annual increase of 10.4 per cent.
21 October, 2024
Dhruv Verma, Founder & CEO of Thriwe, started his entrepreneurial journey after gaining valuable experience in the BFSI sector, where he worked in both B2C and B2B roles. Born and raised in Delhi, Dhruv faced early challenges, including the loss of his father at a young age, which shaped his determination and entrepreneurial spirit.
15 October, 2024
The festive season offers brands a unique chance to strengthen customer loyalty through exclusive experiences, surprise rewards, and thoughtful gestures that leave lasting impressions.
4 October, 2024
We are today living in times where it is very easy to make content using AI tools. It is getting challenging to know what the right and correct content is online, vs what is fake. Be it images, videos, news, stories and any form of content, there are high chances of a user not able to know if it is original or fake.
22 September, 2024
The right integration of AI in loyalty programs can boost accuracy in fraud detection significantly, hence bringing down the incidence of false positives to avoid inconveniences faced by customers
24 August, 2024
Mumbai: With another weekend upon us, it is time to unwind with the latest Q&A edition of Indiantelevision.com’s Weekend Unwind - a series of informal chats that peek into the minds of business executives through a fun lens in an attempt to get to know the person behind the title a little better. In this week’s session, we have Thriwe founder and CEO Dhruv Verma.
25 July, 2024
The influencer marketing industry has seen a significant growth over the past few years. Within it, a niche category - micro-influencers, has received considerable attention and support from marketers. Unlike mega-influencers who have millions of followers, micro-influencers boast a smaller and engaging audience.
23 July, 2024
Threeway Consulting Limited (“Threeway”), a technology-enabled B2B loyalty solutions provider, has entered into an exclusive partnership with Landmark Group, a division of Landmark Group and one of the largest omnichannel retailers in the region, to enhance the value proposition for banking customers in Saudi Arabia by leveraging Threeway’s proprietary Future Benefits Platform.
18 July, 2024
AI can anticipate future purchasing patterns and these predictive analytics help offer tailor-made rewards appropriately. For e.g., A clothing business might, for instance, suggest a jacket to a loyal customer based on their past purchases and recent browsing activity, which would increase the chance of a sale and improve the shopping experience.
3 July, 2024
Adoption of cutting-edge technologies and creative approaches is driving a revolution in the United Arab Emirates’ (UAE) customer loyalty market. Popular technologies such as Artificial intelligence (AI) and machine learning are significantly improving customer loyalty programs and becoming more popular in the industry since they provide sophisticated and measurable solutions for enhancing consumer experiences. In the worldwide context, this tendency mirrors the intention of businesses to update their current loyalty programs. Businesses may better anticipate consumer demands and tailor reward programs with the use of AI-driven data, which increases customer retention and happiness.
27 June, 2024
June 27 marks the World MSME Day, a day dedicated to recognizing the critical role that micro, small, and medium enterprises (MSMEs) play in the global economy. These enterprises are the backbone of many economies, driving innovation, employment, and economic growth. In light of this important day, industry leaders shed light on how MSMEs can leverage loyalty programs to boost customer retention and drive business growth.
21 June, 2024
As the evolution of technology and its advancements within it continues to grow, enterprises and organizations are turning rapidly to rely on it. Tech integration is no longer a luxury but a basic need for companies to sustain and grow. Businesses of any kind, (small, large or medium) need to have integrated technology to provide better solutions that promote efficiency, customization, and agility in the fast-paced market.
17 June, 2024
In an interview with BestMediaInfo.com, Verma CEO and Founder of Thriwe underscored the importance of customer loyalty as acquiring new customers is becoming difficult day by day
14 June, 2024
NFTs were all the rage when they came to public attention. Never mind that a global populace coming out of Covid confinement was looking for an acronym that didn’t depress them. Some people made some purchase decisions that would go on to define the swift blow-up and swifter bang of the NFT bubble.
13 June, 2024
Luxury travel companies are currently striking deals to provide wealthy VIPs with access to premium clubs and fitness centres as well as premium airport assistance in Saudi Arabia
3 June, 2024
Thriwe Consulting Private Limited (“Thriwe”) has announced the launch of its latest loyalty offering, an end-to-end digital dining platform - Thriwe Culinary. Thriwe is a multisector-oriented solution for loyalty programs and benefits globally. It provides businesses tailored loyalty solutions and reward engines across diverse industries and has now strengthened its dining offerings for enterprises.
03rd June, 2024, Delhi/Mumbai: Thriwe Consulting Private Limited (“Thriwe”) has today announced the launch of its latest loyalty offering, an end-to-end digital dining platform – Thriwe Culinary. Thriwe is a multisector-oriented solution for loyalty programs and benefits globally. It provides businesses tailored loyalty solutions and reward engines across diverse industries and has now strengthened its dining offerings for enterprises.
27 May, 2024
Mumbai-In an ever-evolving digital world, driving customer loyalty is crucial for business success. One effective strategy is the 'earn and burn' loyalty program. This simple yet effective approach rewards customers with loyalty points for each purchase they make, which they can then redeem for exclusive rewards, discounts, and other perks.
24 May, 2024
With disposable income on the rise, especially amongst the youth and digital-first audience, the concept of Earn and Burn has become popular because of its time-bound results, writes Dhruv Verma, Founder and CEO of Thriwe.
15 January, 2024
ThriwePrime, provides unparalleled access to premier brands across multiple sectors, offering discounted rates on services such as Spotify, Nahdi Pharmacies, Amazon, Uber, and more
8 January, 2024
India-based Thriwe is a consumer benefits and rewards marketplace with offices in Delhi, UAE, and Singapore. It plans to expand in the Middle East
5 January, 2024
Thriwe pioneers tech-driven benefits in golf and beyond, sponsoring CEO's Masters 2024 in partnership with Dubai Sports Council
