PrivyPass - Custom Loyalty Memberships

A world of rewarding experiences

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Build an unparalleled membership that builds lasting loyalty

Take loyalty a notch higher for your customers, employees and channel partners. Bring them a sweeping catalogue of rewards from over 10k brands and the flexibility to choose their preference. With options for hyper-personalization, co-branding, and white-labeling, it is the ideal solution for businesses looking to offer their customers a unique and tailored experience. Thriwe enables you to build your marketplace the way you think is best suited for your customer.

The Thriwe Advantage

Leverage co-branding & white-labeling

We offer you the flexibility of creating a co-branded membership where you can seamlessly integrate your brand into the membership or create a fully branded membership program with the benefit of white labeling.

Offer exclusive experiences

With our tiered membership levels, we help you offer various membership tiers for eg. Gold, Silver, and Platinum, each with distinct benefits to cater to different customer segments. This approach allows you to segment your customers & offer them the level of service and exclusivity they desire.

Delight at all touchpoints

This membership program goes beyond lifestyle benefits, encompassing entertainment, personal development, shopping, dining, and more. It touches various aspects of your customers' lives, leading to greater delight and convenience.

Single-click redemption journey

We're not just simplifying rewards, we're also simplifying redemption for you. Our platform makes it exceedingly easy for your customers to redeem their rewards. With a single-click journey, we help you provide an overall satisfying and delightful experience for your customer

Why choose Privy Pass Membership?

Rewards, redemption, reliability - we ensure you get the best of all of it on a single platform. Privy Pass Membership is a comprehensive portal enabling your brand to augment growth and loyalty.

Boosts revenue

With a host of options like tiered membership plans and premium benefits, users can upgrade for exclusive access, which in turn gives impetus to your revenue

Scale loyalty

PrivyPass - Custom Loyalty Memberships is designed to amplify loyalty for you with your customers. With unparalleled and full-scale rewards suite, offer your customers the freedom to choose rewards from across categories like travel, lifestyle, dining and much more.

Boost engagement

We help you create an immersive experience for your customers. With the marketplace fully equipped to navigate rewards and redemption journeys, it enables you to keep them engaged with your brand for the long haul.

Integrate with ease

We have built the marketplace with tech that supports quick and easy integration. Our APIs are dependable and secure and integrate seamlessly with your platform.

Get edge with insights

We help you develop products built on customer insights. It enables you to make decisions backed by preferences and behaviors that allows for more targeted marketing.



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PrivyPass - Custom Loyalty Memberships gives your customers a host of benefits like


Curated benefits across categories

Your customers can enjoy access to personalised benefits across multiple categories, including lifestyle, entertainment, personal development, shopping, dining, and more.


Convenience of a single membership

Customers get simplified rewards and services, all within a single membership.


Value for money

Your customers can experience high value loyalty benefits options that offer more benefits at competitive rates